Wednesday, September 24, 2008

IPTV Subscribers Expect To Increase In India

Expected that the IPTV subscribers in India may increase more in the near future once the system is fully launched like the DTH industry. Recently, it was studied that in the country Netherland, the number of IPTV subscribers may reach to about sixty million by the end of year 2010. India is such a big country will soon hit the IPTV industry hardly within a short period once launched in India.

Sunday, September 21, 2008

DTH Service On Trains - Indian Railway's Plan To Launch

Indian Railway plans to launch Satellite Based Internet network in the trains so the passengers can browse the Internet on travel.

Train launch was made already between mumbai and ahemedbad. IPTV (internet protocol TV) will be launch as an add-on along with Internet.

Also, Indian Railway plans to launch the DTH (Direct-To-Home) service over trains. This helps the people to watch TV online while travelling in the trains.

Indian Railway has plans over taking high bandwidth network supporting IPTV solution, DTH and high speed internet voice applications.

In European countries, USA & on some eastern countries DTH & Internet services are already launched and running successfully.

Indians would experience the DTH & Internet technologies soon on Trains.

Saturday, September 20, 2008

DishTV DTH Targets More Customers In India

Dish TV, the leading DTH service provider in India is planning to increase their business with more customers, Dish TV fixed a target of March 2009. Dish TV planning to add more subscribers more than five million very soon through their marketing methods.

Recently, Dish TV launched the Home Free Package which costs only Rs 100 providing more channels. Currently, Dish TV holds three million customers so far that a huge market base in India. It is measured that the Dish TV holds about seven percentage of the total Indian DTH subscribers. As the Indian DTH Industry is growing very fast more than 100 % rate, Dish TV aims to reach more subscribers soon.

Dish TV recently released the Active Astro Interactive service which provides astrological information's, horoscope information, daily tips etc. We can say Dish TV's growth rate is comparative high in India. Also, other DTH service provides like Tata Sky, BIG TV and Sun Direct are also growing faster in India and hence the competition in Indian DTH industry is high.

The regional head of Dish TV Orissa told like "orissa's growth the rate is 15,000 per month and the Dish TV's market share has been about 80 percentage".

Wednesday, September 17, 2008

DishTV FREE Happy Home Pack

DishTV launched the Happy Home Package for only Rs. 100

New Dish TV subscribers can get this Happy Home Pack absolutely Free, they have to pay only the initial payment Rs. 1990

Happy Home Pack carries 125 TV channels for free. For a DTH gaint like Dish TV providing a package worth of Rs.100 for free would not be a problem. This is only for the new subscribers buying the Dish TV set top box (STB). Providing a package for free will help DishTV to increase their number of subscribers as the other providers like Sun Direct are giving the start up packages for FREE.

In India, providing free items are the traditional way of catching new customers, we can say the marketing tactic. Everyone of the DTH providers are trying to make more customers with free packages or gifts.

Let us see how Dish TV improves their revenue in the DTH market with this new come, Happy Home Pack for absolutely FREE. More information here, http://dishtv.in/static/happyfamilypack.asp

Fujitsu HDTV SoC Launch From India

Fujitsu, India launches HDTV System on Chip - SoC that supports high quality picture compared to the normal digital TV's. The resolution of this high definition product will be 1920x1080.

Fujitsu's SoC supports both the MPEG 4 and H.264 Video decoding standards. The name of the SoC is MB86H70 and they are focusing the HDTV (high definition Tv) European market. They have the option to control the HDTV with a mouse to do the configuration of the picture parameters as a user friendly add-on.

The major goal of this Fujitsu SoC is to make a cost reduced HDTV product. Fujitsu had done some memory optimizations to reduce the overall cost of the HDTV product and hence hopes a success with their launch. This product will be shipped around october of this year.

Very soon the HDTV market in India will raise, when the DTH providers like Tata Sky, Sun Direct, Dish TV, Reliance BIG TV launchs the HD channels in India. We can expect these HDTV products in India soon.

Airtel DTH IPTV Services In India Soon

Airtel, the largest telecom provider in India will be launching the DTH and the IPTV services in India very soon by this year.

They already done some trial lanuch of the DTH and IPTV system in gurgaon and found that positive feedbacks. Airtel will be focusing the IPTV system to the broadband users and the DTH to the overall users in India. Currently, Airtel have more than 9 lakhs outlets with that they ca n easily market the selling of their DTH and IPTV products.

The Airtel's pricing will go with the package prices of the other leading DTH providers like Dish TV, Tata Sky, Sun Direct TV etc. Also, Sun Direct has the plan to launch the HD (High Definition) Channels in India and their enhancement of the business towards the north and western parts of the India. So Airtel has to take the challenge to succeed in the DTH Industry and the IPTV Industry.

Airtel has already integrated the MPEG 4 technology that uses high compression and high quality of video using with less bandwith consumption. They have partners with many of the gaints of the Digital TV industry to make their product reach the heights in India.

Bharti Airtel has to gain the Indian market with more subscribers within 12 months because already Tata Sky, Dish TV and Sun Direct are leading the industry in India.

According to Bindal, "Airtel will be the only Teleco who can give a single bill for all the services like voice, data, broadband and DTH".

Thursday, September 11, 2008

BIG TV - High Definition (HD) Channels In India Joining Thomson

High Definition - HD is a digital television technique with higher video resolution than the traditional TV providing high quality video content.

Reliance DTH service BIG TV planned to launch 300 High Definition (HD) channels in India for the first time. BIG TV is planning to launch 50 radio channels by the end of this year.

Reliance joining with Thomson to do the HD launch with the help of the effective Thomson's Video Head End equipment doing quality broadcast and to optimize the existing Reliance distribution network. The aim of BIG TV is to bring quality channels and more number of channels to their subscribers. This plan includes the IPTV (Internet Protocol Television) over broadband adding to the BIG TV DTH (direct to home) satellite system. This combines IPTV and DTH system controlled through the single Thomson's Head End system.

Trutt, VP of Thomson quotes, "Our solutions have been specifically developed to reply to the pain points encountered by operators when choosing their systems for delivering video - notably quality of service, return on investment and network distribution optimization for delivery of bandwidth heavy services such as HD".

Looks like Thomson had delivered Reliance BIG TV with Head End (HE) Equipments, MPEG-4 encoders (helping better compression techniques) to reduce the bandwidth consumption. It is agreed that Thomson gives technical, consulting support and services for Reliance to achieve this goal in the near future.

Thomson the world leader in video solutions makes Reliance BIG TV DTH to reach the heights in the end of this year 2008, let us hope Indian homes will be watching High Definition (HD) channels very soon.

Tuesday, September 9, 2008

Tata Sky Launches Electronic Program Guide (EPG) In National Language

NDS, the digital TV technology leader in india announced that Tata Sky Direct To Home (DTH) has launched Electronic Program Guide (EPG) in National Langage Hindi.

The subscribers with Tata Sky DTH boxes can view the daily TV program guides in Hindi Language. It is same like reading the daily TV programs with the favorite Hindi newspapers. Since 40 % of the indian population speaks Hindi, this launch hits millions of peoples to use Tata Sky DTH service in the Pay-TV market.

Currently, in india no other DTH providers are using National or Regional language to show the EPG to the user. In countries like china, Japan and some European countries, the DTH providers are giving support for EPG in local languages.

Let us hope, in near future Indian subscribers can also get Regional language EPG adding to Hindi like other countries.

Sun Direct DTH Achieves 10 Lakh Subscribers

Sun Direct DTH services achieves more than 10 lakhs subscribers in only 200 days. Currently, it has the coverage for four states in India, Tamil Nadu, Kerala, AP and Karnataka, including Pondicherry. Looks like soon they are expanding to other parts of India.

Sun Direct DTH packages are as low as Rs 10 to Rs 140 that mades the success to reach this level in short period of time 200 days. Also, the eqiupments are of free of charge with monthly rate of Rs 75.

It also supports the MPEG-4 technology providing quality audio and video digital outputs supporting digital tv, LCD TVs users in India.

They have plan to launch the HDTV (High Definition) channels very soon in India.

Godrej India Enters IPTV Industry Soon

Godrej, one of the largest consumer electronics leader in India has entered CTV (colour television) market, it launches the first product XLCDs. XLCD uses EON technology that helps to provide more sharp and clarity video images. The cost of the product falls from Rs. 6500 to Rs. 70000.

The company's next step would be to enter the Internet Protocol TV (IPTV), mobile and laptops industry in India.

Do Broadcasters Separate DTH Signals From Analog Cable ?

In near future, broadcasters may seperate the DTH signals from the analog cable signals. That means Direct-To-Home (DTH) viewers will receive one broadcast signal and the analog cable platforms will receive another broadcast signal.

Intention Behind The DTH Signal Split

Ofcourse, the reason behind the separation is due to the advertising expenses are 10 to 15 per cent more for the DTH platform compared to the analog cable system. On separation, broadcaster may fix a separate cost for the advertisements broadcasted over the DTH medium compared to the analog medium.

With this separation both the broadcaster and the advertiser may gain more revenue than the present earnings.

Also, the TAM Research Media may operate their statistics seperately for the DTH system and the analog cable system in the near future. According to TAM, the DTH subscribers are spending 20 per cent more time watching TV than the normal cable subscribers. It is expected that by the end of 2008, there may be more than 10 million DTH pay TV subscribers in India.

Finally, there won't be any impact for the DTH subscribers and the analog cable subscriber due to this signal seperation.

DISH TV Goes Mobile - Watch Live TV On The Fly

The digital TV leader provides the Mobile Dish TV, don't think you can watch the TV with your mobile phone. (That too comes in near future)


With Mobile Dish TV, you can watch your favorite TV channels in your car, bus or any transport while traveling, that is the aim this magical product. Dish TV claims don't miss your cricket while traveling. It is same like the normal Direct To Home (DTH) system but the only difference is you can watch on the fly.

How Dish TV Goes Mobile ?

The concept behind Mobile Dish TV is very simple, achieved with the help of a roof top antenna fixed on the top of your car. The antenna receives the satellite signals same like the home dish and gives the signal to the Set Top Box placed in your car through a RF cable. Now you can connect your STB output to the LCD TV in the car and you can enjoy watching the favorite channels, games, Movie on Demand and all other features of the Dish TV DTH.
You can operate the STB with your remote control.

Who Can Use Dish TV Mobile ?

This product mainly targets the high class community in India and the travel agencies (taxis, cabs, bus service etc). Even in near future this can be integrated to Rails (my guss).

Drawbacks of Going Mobile

Poor reception of signal leads to loss or glitches in the audio and video of the digital TV channels. This may occur at some places where the satellite signal is poor or it can occur due to poor weather condition while traveling on the go.

You must watch this wonderful demo on Dish TV Mobile, http://www.dishtv.in/static/tvonwheelsdemo.asp

Dish TV VGA STB - Product Cost And Dual Advantage

With VGA Set Top Box, you can connect the STB with your computer. The result is watch your TV channels on the computer, the dual advantage provided by Dish TV. Dish TV claims like double up your computer as a TV.

In near future, in India this will be a very good product that most of the peoples are willing to do everything with their personal computer. When the high end product like DTH integrates with computer for sure that going to hit the country with a revolution in digital TV technology. Okay, lets see how VGA STB is a dual advantage product.

+ Connect the Satellite Dish Feed (cable) to STB. Connect the STB A/V output to TV. - This is the normal connection

+ Connect the satellite Dish Feed (cable) to STB. Connect the STB to your Computer. - This is the second advantage. How ? The satellite signals are decoded by the STB and you can view the Audio video in your computer. The advantage is you can switch between your normal computer work and the Dish TV any time. Dish TV claims, enjoy watching either at work or at play.

Is VGA STB Costly ?

The cost of the VGA STB is defined as Rs. 4150 includes equipment, installation charges and Tax. For those who are fond of using computers for watching live TV can sure go for this wonderful product.

But it is true that you cannot get the real "TV feel" of watching your favorite movies !!!

See more info @ http://www.dishtv.in/static/vga.htm

IPTV Guidelines For India - Information And Broadcasting Ministry Reports

The Indian Information and Broadcasting Ministry is planning to release the final guidelines for the IPTV services in India very soon.

The major goal of this guidelines is to define the standards required for the IPTV service providers to operate in India. It covers how the channel broadcasters are linked to IPTV service providers in order to deliver the digital content to the subscribers. It also covers the down linking policies and regulations involved in delivering the TV channels through the internet broadcast network.

The main advantage of IPTV is the Video on Demand (VOD), helps the user to browse the list of available TV programs or cinemas or sport events etc and to watch any time. Even recording the VOD content can be done with high end set top boxes (STB).